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Fins Up! Beach Club

Paradise Awaits

Experience the ultimate beach getaway at Fins Up! Beach Club, the vibrant heart of Margaritaville Beach Resort Fort Myers Beach. Dive into paradise with our sprawling 15,000-square-foot heated lagoon-style pool, perfect for families, friends and couples, and anyone seeking the best poolside experience on Fort Myers Beach.  Enjoy daily live entertainment that brings a lively yet laid-back Margaritaville vibe to every moment. Soak up the Florida sunshine on the expansive sundeck or unwind in a private cabana, all while our outstanding poolside service delivers signature frozen drinks and fresh bites straight to your seat. Savor island-inspired cuisine and tropical cocktails at the 5 o’Clock Somewhere Bar & Grill, the resort’s signature spot for dining and drinks just steps from the sand.

Whether you’re searching for the best beach club in Fort Myers, a family-friendly pool, or top-rated beachside dining, Fins Up! Beach Club at Margaritaville Beach Resort Fort Myers Beach is your ticket to a true Southwest Florida paradise. Book your stay or day pass today and discover why this is the ultimate beach resort experience on Southwest Florida's Gulf Coast!

Read our Frequently Asked Questions.

Fins Up! Beach Club Hours

Resort Guest

  • 9am until Dusk

Day Pass Guest

  • 10am until Dusk

5 O'clock Somewhere Bar & Grill

  • 9am until Dusk

Your Beach Club Experience

Fins Up! Beach Club caters to both resort guests and day pass visitors, offering tailored experiences to suit your needs:

• Resort Guest Experience: Exclusive access with wristbands based on room type, included in your stay.

Resort Guest

• Day Pass Guest Experience: Day passes for locals and visitors to enjoy the ultimate beach club vibe.

Day Pass Guest

Reserve Your Slice of Paradise

Cashless Policy Notice: Margaritaville Beach Resort Fort Myers Beach is a cashless facility. We accept card payments only using a Visa, Mastercard, American Express, Discover, or a debit card at all locations including admission gates, retail stores, and food & beverage outlets. Cash converter machines located on property.

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There’s always something going on at Margaritaville Beach Resort Fort Myers Beach, from exciting events to exclusive deals to new locations for you to enjoy. Sign up for our newsletter, and you’ll be among the first to know our latest offers and updates.

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