Just straightforward immediate benefits, value-adds, and perks to make your experience more memorable, personal, and rewarding. As a Margaritaville Perks member, you will be eligible to receive Perks every time you book direct to stay with us at participating locations.
Welcome to Fins Up! Beach Club, the vibrant heart of Margaritaville Beach Resort Fort Myers Beach. Nestled along the pristine shores of Fort Myers Beach, Florida, this action-packed aquatic playground offers a 15,000-square-foot heated lagoon-style pool, live entertainment, and direct beach access. Whether you're searching for the best beach club in Fort Myers, a family-friendly pool, or top-rated beachside dining, Fins Up! Beach Club at Margaritaville Beach Resort Fort Myers Beach is your ticket to a true Southwest Florida paradise. Reserve your day pass today and discover why this is the ultimate beach resort experience on Southwest Florida's Gulf Coast!
For an extra touch of luxury, reserve a private cabana at Fins Up! Beach Club. Enjoy dedicated food and beverage service, a TV, refrigerator, water, and fruit tray, all set against the stunning Gulf Coast backdrop. Cabanas are perfect for families, couples, or groups seeking a premium experience.
Stay active and have fun with our daily fitness classes, offered right here at Margaritaville Fort Myers Beach! Not staying with us, no problem! Members of the public are welcome to join for a nominal fee.
Upgrade your beach day with our chair and umbrella rentals. Sink into comfort, soak up the sun, and enjoy the ocean breeze—no setup required. Reserve your spot on the sand today and let us handle the rest!
Savor tropical cocktails and island-inspired bites from the 5 o’Clock Somewhere Bar & Grill without leaving your lounge chair.
Dive into our heated, 15,000-square-foot pool with views of the pristine beach and ocean. Chairs available on the sand or on the pool deck inside the beach club.
Step directly onto Fort Myers Beach for shelling, water sports, or sunset views.
Your Experience
Featured Events
Local Hero Day - Tuesday
Every Tuesday we’re showing appreciation for Military, Teachers, Healthcare Workers, and First Responders.
55 & Fabulous - Wednesday
Make the most of your Wednesdays where friends and good times meet. If you were born before 1970, this is for you!
Afterglow - Everyday at 4PM
The ultimate golden hour pool party, where summer never fades. Non Resort guests can reserve for just $15.
Fitness Classes
Stay active and have fun with our daily fitness classes, offered right here at Margaritaville Fort Myers Beach!
Cashless Policy Notice: Margaritaville Beach Resort Fort Myers Beach is a cashless facility. We accept card payments only using a Visa, Mastercard, American Express, Discover, or a debit card at all locations including admission gates, retail stores, and food & beverage outlets. Cash converter machines located on property.
Email Offers Sign Up
There’s always something going on at Margaritaville Beach Resort Fort Myers Beach, from exciting events to exclusive deals to new locations for you to enjoy. Sign up for our newsletter, and you’ll be among the first to know our latest offers and updates.
